marco brambilla’s mesmerizing video mural plays in the elevators of the standard in new york. as the elevators ascend to guest rooms (or, in my case, the rooftop bar,) the video portrays a journey from hell to heaven. when it’s time to bid adieu to the poolboys and astroturf, the mural scrolls down from heaven to hell.
{click on the image above to view the video in full}